The 49ers and Foliatti Casino have inked a deal - C: San Francisco 49ers

The San Francisco 49ers of the National Football League (NFL) is looking to further grow its already considerable presence across Latin America via a deal that has seen Foliatti Casino become its official casino partner for Mexico.

The holder of five Super Bowl titles stated that it is ‘one of the most popular NFL teams in Mexico’ with the new collaboration marking the ‘continued expansion’ of its brand across Latin America’s second most populous nation. The California side declared that the ‘unique partnership’ with Foliatti Casino also represents a first-of-its-kind alliance to underscore an ‘ongoing commitment to bringing the team closer to its Mexican fanbase’.

Firm Function

The San Francisco 49ers revealed that the fresh arrangement is to see Foliatti Casino serve as the presenting sponsor of the Lucky Six game offered via its Spanish-language website at 49ers.com/esp. The team moreover disclosed that this free-to-play title will soon enable Spanish-speaking fans to compete for the chance to take home weekly prizes set to include official merchandise and casino credits.

As if this wasn’t enough, the San Francisco 49ers asserted Foliatti Casino is to furthermore sponsor of an official watch party in Mexico with more details surrounding this upcoming event due to be made public ‘in the near future’.

Prior Participation

Ryan Connors serves as the Senior Director for the San Francisco 49ers and he explained his team hosted several events including fan rallies, watch parties and a youth camp ahead the 2022 game it played against the Arizona Cardinals inside Mexico’s 87,500-seat Estadio Azteca. He went on to disclose that the new partnership with Foliatti Casino, which is owned by Grupo CECOM, applies to the gambling brand’s bricks-and-mortar casinos in Monterrey, Guadalajara and Mexico City but could one day be broadened to encompass the online domain at FoliattiCasino.mx.

“Our collaboration with Foliatti Casino represents an exciting milestone as the first partnership of its kind,” Connors said. “We're thrilled to be pioneering this path with an authentic Mexican brand like Foliatti Casino and are grateful that it will enable us to engage with new communities in Mexico and provide unique experiences for 49ers fans across the country.”

Popular Pastime

For her part, the Operations Director for Monterrey-headquartered Foliatti Casino, Pamela Loman Huerta, described American football as ‘one of the most followed sports in Mexico’ before expressing her excitement at being given the opportunity ‘to connect with one of the most iconic teams in the league’.

“Fans of the San Francisco 49ers are remarkably passionate and we look forward to showcasing our state-of-the-art casinos to them while creating new joint experiences for our players and VIPs,” Huerta said.